Rachel Frederick
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Sperry :: Prep For All

Sperry

SPERRY: PREP FOR ALL

Sperry knows prep, they practically invented it.

But it’s time to acknowledge that prep culture has evolved. Sperry shoes are now just as comfortable on Pharrell and Eminem as they are on the president of Beta Theta Pi. What once belonged to the few, now belongs to the many. And while some of the old rules might still apply, they’ve been radically redefined.

Welcome to Prep for All.

:15 SOCIAL FILMS

DROGA5

PRESS
• WWD: The Rebranding Of Preppy
• Footwear News: How Sperry Plans to Make Preppy Fashion Cool Again
• FashionWeekDaily.com: Sperry Releases New LOL-Worthy "Guide to Preppy"
• Ivy-Style.com: Prep For All
• Fashion United: Sperry Launches Prep Style Campaign For Summer